SARA KHWAJA WILLIAMS
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NAVITAS

PACKAGING / PRINT / DIGITAL / ART DIRECTION / EXPERIENTIAL DESIGN

PRINT / PACKAGING / OOH / DIGITAL / EXPERIENTIAL DESIGN

PRINT / PACKAGING / OOH / DIGITAL / EXPERIENTIAL DESIGN

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REBRANDING: THE DETAILS

REBRANDING: THE DETAILS

Each element of the packaging has been carefully designed to communicate brand awareness and enrich the unique product details.

THE SUPERFOOD SEAL

THE SUPERFOOD SEAL

One of the key components of the rebrand was identifying Navitas Organics as an organic Superfood brand, so I designed a seal to officiate the product line.

NEW PRODUCT DEVELOPMENT

NEW PRODUCT DEVELOPMENT

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ICONOGRAPHY

ICONOGRAPHY

Color Exploration

Color Exploration

After a full color exploration, the team settled on this variation for the brand logo.

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EXPO WEST

EXPO WEST

Expo West is a major trade show in the Natural Food world, and the Navitas Organics booth has a large footprint within the show. The design team plans and works for months on implementing all of the details, from large scale banners and lighting to swag and sample products.

DIGITAL ASSETS

DIGITAL ASSETS

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EXPO WEST

EXPO WEST

Swag and free samples are always popular at trade shows!

Photography by Oliver Barth and Colleen DuBois

Photography by Oliver Barth and Colleen DuBois

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WANDERLUST

WANDERLUST

The Wanderlust Festival is just one of the events we sponsor.

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POP DISPLAYS

POP DISPLAYS

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EXPO WEST GEAR

EXPO WEST GEAR

BROCHURE DESIGN

BROCHURE DESIGN

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WEBSITE & DIGITAL ASSETS

WEBSITE & DIGITAL ASSETS

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